About Novelle Labs

Global discovery. Local execution.

Based in Australia, Novelle Labs brings distinctive global products to market and explores practical technologies for local needs.

Hand placing a Mad Tea pod into a coffee machine on a lime green counter
Live venture

Novelle Labs is the authorised entity operating the Mad Tea business in Australia.

See Our Ventures

Operated in Australia by Novelle Labs. MAD TEA™ is a trademark of Genecis Bioindustries Inc., used under licence in Australia. Compatible with most Nespresso® Original machines, not Vertuo. Nespresso® is a registered trademark of Société des Produits Nestlé S.A.; Mad Tea is not affiliated.

Where things stand.